Social Media Marketing  (SMM)Social media marketing & optimization (SMM) is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, servic

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Social Media Marketing

Social Media Marketing  (SMM)

Social media marketing & optimization (SMM) is the use of a number of outlets and communities to generate publicity to increase the awareness of a product, service brand or event. SMO is similar to search engine optimization, in that the goal is to generate web traffic and to a site and increase awareness for a website. How social media influence audience& Google developing unique content, positioning, and voice Integrating social media into your website and blogs. 

a) Facebook Marketing: As Similar to YouTube marketing. Facebook continues to be the leading winners of social media sites, as the no1 spot where friends connect and share online. Whether you're a big corporation or a small local business, Facebook is a powerful marketing tool. It's a great space to keep customers informed, develop brand identity, and broaden your reach.

b) LinkedIn Marketing: Marketing on LinkedIn helps you engage a community of professionals to drive actions that are relevant to your business. Inspiring marketers to succeed in business and in their careers.

c) Google Plus: Google Plus is a fantastic channel if search engine optimization is something you care about. It’d be pointless not to take advantage of that! Surely, SEO is a hugely complex topic that deserves its own attention but assuming you are at least somewhat aware of its practices, there are several things you can do to make sure you are earning the full SEO benefits from using Google Plus.

d) Twitter Marketing: Growing a real following on Twitter takes more than sending out Tweets whenever your company has a product being released or an upcoming event. It's about engaging with your target audience and interacting with them. Successful Twitter marketing is powerful. Some of the main ways businesses use Twitter include:

A )Sharing information and content

B) Driving engagement for promotional activities

C) Interacting with consumers

D) Networking

E) Branding

F) Reputation management